|
CIO Online Properties |
|||
| Q1 ‘09 | Q2 ‘09 | Q3 ‘09 | |
| Unique Visitors |
27,117 |
32,184 |
44,862 |
| Page Views |
117,194 |
129,415 |
162,999 |
|
Audience Organizations |
|
| Average IT budget |
PKR 10 Million |
| Average company revenue |
PKR 1.50 Billion |
| Average number of employees |
582 |
|
Audience Purchase Power |
|
| IT purchase involvement |
99% |
| Determine the need or features |
92% |
| Evaluate or specify product/service |
84% |
|
Print Audience Loyalty to CIO |
|
| Average time reading CIO |
65 minutes |
| Read 4 out of 4 issues |
39% |
| Read 3-4 out of 4 issues |
54% |
| Number of readers per copy |
8-10 readers |
| Good to Excellent Editorial Rating |
97% |
|
Basic Demographics |
||
| Average age |
40 |
|
| Gender |
82% Male |
18% Female |
Popularity: 4% [?]
