The Great Tweet Ban

Hundreds of businesses in Pakistan depend on social media. Depend. Like financial gain and loss.

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Trimming Infrastructural Fat with VDI

Powered by HP, CIO Breakfast Series and CIO Perspectives raise discussions on desktop virtualization.
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FSI vs. ITES Provider: IS-Centered Business Strategy

The regulator's level of involvement differs for both.
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Addressing User Engagement

As the user gets multipational, the role of the enterprising company becomes more critical.
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Oracle Server Tech Day

Proposing technology that is custom-built to address all workspace challenges, Oracle Server Tech Day came together on the 21st of March at Marriot, Karachi.
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Automate to Lead a Mobile Workforce?

Employees of the future are expected to be more ACTION-Oriented.
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Beyond Networking: Changing role of a CIO

On February 3, 2009 By graphics

beyond-networkingA lot of people mistake the CIO to be the ‘geek”, and that’s not true. Well, not entirely true!  The real planning and drive that an organization gets because of its alignment between business and IT objectives, is what the…

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The Business Perspective

On November 4, 2008 By graphics

How well do you really know your customer? What effort do you need to execute into your marketing initiatives in order to achieve greater results? Nauman Sheikh talks about the Business Perspective involved in getting to know your market better…

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Know Thy Customer

On September 2, 2008 By Rabia Garib

Nauman Shaikh tells you why it’s important to know your customer!


If there were 10 commandments issued for a corporation, Know Thy Customer would definitely have been the first commandment. While this century old adage always seems to be…

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