The Branded Proposition

On December 3, 2008 By graphics

It is important to realize that a country or a city is also at its core, a product that is available for sale or promotion in the global market. When we say it is ‘available for sale’, we mean that…

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The Way Things Are

On November 2, 2008 By Rabia Garib

Technology changes everything. Not just the size or the process, but it makes a resultant impact on the speed with which a decision can take place. How does Technology evolve the everyday workings of a CXO? Umair Naeem takes a…

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