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	<title>CIOPakistan.com - Business Technology Leadership &#187; radio</title>
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		<title>Marketing 360</title>
		<link>http://ciopakistan.com/2009/03/marketing-360/</link>
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		<pubDate>Tue, 03 Mar 2009 11:19:11 +0000</pubDate>
		<dc:creator>graphics</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[360 degree marketing plan]]></category>
		<category><![CDATA[BTL]]></category>
		<category><![CDATA[by Umair Naeem]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[Olper’s]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[Shoaib Malik]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[TV]]></category>

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<p>Marketing is often just taken to be a glamorous and soft job; it can be contended that it does not have the on the ground pressure of sales, or the back end responsibility of the supply team. The truth&#8230;</p>]]></description>
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		<title>Making Web 2.0  Work for Your  Marketing Campaign By Sophia Hasnain</title>
		<link>http://ciopakistan.com/2008/12/making-web-20-work-for-your-marketing-campaign-by-sophia-hasnain/</link>
		<comments>http://ciopakistan.com/2008/12/making-web-20-work-for-your-marketing-campaign-by-sophia-hasnain/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 13:29:29 +0000</pubDate>
		<dc:creator>graphics</dc:creator>
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		<category><![CDATA[Interactive Campaigns]]></category>
		<category><![CDATA[Mobile phones]]></category>
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		<category><![CDATA[radio]]></category>
		<category><![CDATA[Sharing with the Customers]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[Some Bad 2.0 Ideas]]></category>
		<category><![CDATA[Sophia Hasnain]]></category>
		<category><![CDATA[TV]]></category>
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		<category><![CDATA[virtual friends]]></category>
		<category><![CDATA[web 2.0]]></category>

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		<description><![CDATA[<p>By Sophia Hasnain</p>
<p>We all know about the Web 2.0 and the newly created spaces for us. The key takeaways of this 2.0 revolution are connecting, sharing and interacting in a virtual space that sometimes just outlives the physical spaces.&#8230;</p>]]></description>
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		<title>FM Radio: Spread the Word Online!</title>
		<link>http://ciopakistan.com/2008/11/fm-radio-spread-the-word-online/</link>
		<comments>http://ciopakistan.com/2008/11/fm-radio-spread-the-word-online/#comments</comments>
		<pubDate>Mon, 17 Nov 2008 14:33:49 +0000</pubDate>
		<dc:creator>Rabia Garib</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[city fm 89]]></category>
		<category><![CDATA[communication radio]]></category>
		<category><![CDATA[DJs and Junaid Mumtaz’s]]></category>
		<category><![CDATA[Education fm radio]]></category>
		<category><![CDATA[FM radio]]></category>
		<category><![CDATA[fm radio in pakistan]]></category>
		<category><![CDATA[http://radio.lums.edu.pk]]></category>
		<category><![CDATA[IP Radio in Pakistan]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[zabfm.org]]></category>

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		<description><![CDATA[<p><a href="http://ciopakistan.com/wp-content/uploads/2008/11/fmradio-lums-zabfm-hp.jpg"><img class="alignleft size-medium wp-image-2333" title="fmradio-lums-zabfm-hp" src="http://ciopakistan.com/wp-content/uploads/2008/11/fmradio-lums-zabfm-hp-300x100.jpg" alt="" width="300" height="100" /></a>FM Radio hasn’t been such as popular a media as television or print, but it’s definitely been around in Pakistan for a while. From back in the mid 1990’s when FM 100 still dubbed radio hosts as DJs and Junaid&#8230;</p>]]></description>
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