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Fariha Akhtar’s COVERITLIVE transcript here
You can view photographs taken by Jamash during the event, here
Send your Questions to the panelists at: +92 31 33 262 262 – write QA followed by your question. (Interactive QnA powered by amaana)
How far [...]
Who hasn’t suffered the wrath of companies using bulk Short Message Text service to flood their ideas to hundreds of thousands of random cell phone numbers? But Omar Moeen Malik, VAS Product Development (Commercial Division) at Telenor explains about how SMS can actually be used for effective, tangible marketing.
March seems to have become synonymous with women. Primarily because of the celebration of International Women’s Day, and we were fortunate to be able to highlight some powerful women in the technology marketing space, this issue of CMO. Everyone is cutting back on budgets and usually, marketing is one of the first areas to go. [...]
Engro Foods is a 3-year old company and started in 2006 with one brand of Olper’s. In a market space where Nestle was ruling the world and Haleeb was very close behind, the company started off as a local group with all the energies possible. In a short span of 3 years, Olper’s captured over [...]
By Sophia Hasnain
We all know about the Web 2.0 and the newly created spaces for us. The key takeaways of this 2.0 revolution are connecting, sharing and interacting in a virtual space that sometimes just outlives the physical spaces. Let’s see how that is translated into Marketing and what can be done more to connect, [...]
This is the last in the series of articles and covers the detailed technology roadmap and planning that goes into building and operating a ‘Know Thy Customer (KTC) solution’.
An IT system lifecycle is a lot like a new born: there is a lot of work and effort to make it to a successful delivery but [...]
Surveys A sample set of 95 people what their communication preference was when getting in touch with someone for a business purposes: SMS text, Cell phone Voice Call, Landline Voice Call, Email or Chat. Surprisingly, 30% of the respondents preferred SMS; 40% thought that simply calling the person was easier; only 7% found using the [...]
The Business of IT: Campus Conversations Goes to Preston University
Campus Conversations: Bit by Bit, Frame by Frame at Iqra University
IBA Invent Comes to a Close:
Of Degrees and Salary-Scales: Campus Conversations at BIZTEK
Pizza for Breakfast: UBL CIO Hosts a Mentor Nashta
With iOS, Apple gets the OK to borrow a Cisco name
Where People Matter: Usability – Theme of Lotus Notes and Lotus Domino
Lotus Knows Because It Makes An Effort – Cloud Computing Is It?
The UnConference that Could… and Did
Wave14 Launch in Lahore
Oracle Modernizes EFU’s IT Systems for its New Insurance App!
Operating On IBA’s Revised CS Curricula
All Hands on TweetDeck!
IBA Hosts its First CEO Forum
Oracle Hosts a CIO Dinner Discussion on Aligning IT Strategies to Business Needs